Recipe Sharing & Suggestions

[repoman2000]

In the main Ginny's site under the Recipes, there should be a button to email or share the Recipe with a friend, like there is when you want to share a certain item with friends and family.
The same options should be offered (i.e. Email, Facebook, MySpace, Twitter, Delicious, etc.)


As for the format of the Forum, here, I think Forum format is more interactive and helpful than a Blog format. Also, Forums are an easier-to-use format for those that are not as computer literate as others.
Facebook (and MySpace, I believe) are easily-integrated into a forum format for sharing posts with others.


It would also be a good idea to start (if there isn't one, already) a Facebook group to help connect with the younger crowd. This would have to be a fairly-active group (unlike the reletively-slow forum, recently,) because the younger generation seems to easily forget about things that aren't in their lives everyday.

This could be done easily enough by sending out a message once a day or once a week. Not necessarily pounding the newest sale into their heads, but something as simple as a daily/weekly poll or trivia question, like on the Ginny's Homepage. This will entice potential buyers to come to the Ginny's group, where they will be able to see the current sale/etc that is happening at Ginnys.

If adverstising is too aggressive, the younger crowd will end up leaving the group or ignoring the messages, because it is annoying and will register in their minds as spam! This is obviously a bad thing to turn some of your customer base away by being "pushy." A casual-type ad strategy would be more effective towards the college-age members, who have a lot thrown at them and need a chance to wind down, rather than be exposed to more advertising and 'spam.'


I hope these suggestions are helpful, and that someone may be able to improve upon these ideas to make Ginny's even more successful to all age groups!

Sincerely,
repoman2000